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Sambet

WHAT DIGITAL MARKETING IS DOING FOR SMALL & MEDIUM SIZED BUSINESSES

May 18, 2017 • Digital MarketingComments (0)

At Sambet Arica, one major observation that we have decided to focus on is the fact that internet communication technology has brought a lot of changes into our lives and especially in the way we communicate or impression we give to the public. In a similar way, companies and institution have also been influenced by …

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Digital Kenya: An Entrepreneurial Revolution in the Making

December 14, 2016 • Digital Marketing, East AfricaComments (0)

A new book by Bitange Ndemo and Tim Weiss lifts the lid on the intersection between entrepreneurialism and Kenya’s impactful ICT sector. (Digital Kenya: An Entrepreneurial Revolution in the Making) ‘Digital Kenya, An Entrepreneurial Revolution in the

Digital tools give African culture a new voice

Digital tools give African culture a new voice

October 9, 2016 • Digital MarketingComments (0)

n Africa today, there is a renewed emergence, appreciation and exploration of the less conspicuous side of the digital boom – the impact of technology on African art and culture. In fact, largely unknown to the West, Africa has long been actively

Email Is Forever – and It’s Not Private – it’s true

September 14, 2016 • Digital MarketingComments (0)

This “post-Sony attack” tweet from Olivia Nuzzi of The Daily Beast should have been framed and hung as motivational artwork on every office wall. Instead, a year and a half and numerous publicized email hacks later, it stands to remind us that people will

Facebook adds e-commerce enrichment features to Messenger bots

July 14, 2016 • Digital MarketingComments (0)

Facebook makes it easier for businesses and consumers to communicate with each other via Messenger. Since the chatbot platform launched in April, more than 11,000 bots have been added to Messenger, while over 23,000 developers have signed up to use the